Toward an Understanding of Religiousness and Marketing Ethics: An Empirical Study
This study examines the influence of religiousness on different components of marketing professionals' ethical decision making: personal moral philosophies, perceived ethical problem, and ethical intentions. The data are from a national survey of the American Marketing Associations' profes...
| Auteurs: | ; ; ; |
|---|---|
| Type de support: | Électronique Article |
| Langue: | Anglais |
| Vérifier la disponibilité: | HBZ Gateway |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| Publié: |
2000
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| Dans: |
Journal of business ethics
Année: 2000, Volume: 27, Numéro: 4, Pages: 305-319 |
| Sujets non-standardisés: | B
Decision Making
B Empirical Study B National Survey B Economic Growth B Marketing |
| Accès en ligne: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |