Packaging Ethics: Perceptual Differences among Packaging Professionals, Brand Managers and Ethically-interested Consumers
In this article, we explore ethical perceptions of three product packaging issues as viewed by packaging professionals, brand managers, and ethically-interested consumers. We examine, differences between business practitioners and consumers with respect to ethical sensitivity, perceived consequences...
| Authors: | ; |
|---|---|
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer
2000
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| In: |
Journal of business ethics
Year: 2000, Volume: 24, Issue: 3, Pages: 199-213 |
| Further subjects: | B
Perceptual Difference
B Ethical Sensitivity B Business Practice B Ethical Perception B Economic Growth |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |