Social Responsibility and the Marketing Educator: A Discussion Document
This paper reports an attempt to develop a code of ethics for marketing educators at colleges and universities throughout the world. The paper describes the process of development and the outcome. The code of ethics details social responsibilities of marketing educators in relation to certain public...
| Main Author: | |
|---|---|
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
|
| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer Science + Business Media B. V
1999
|
| In: |
Journal of business ethics
Year: 1999, Volume: 19, Issue: 2, Pages: 193-206 |
| Further subjects: | B
Social Responsibility
B High Standard B Defend B Economic Growth B Marketing |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |
MARC
| LEADER | 00000naa a22000002 4500 | ||
|---|---|---|---|
| 001 | 1785612085 | ||
| 003 | DE-627 | ||
| 005 | 20220112043525.0 | ||
| 007 | cr uuu---uuuuu | ||
| 008 | 220112s1999 xx |||||o 00| ||eng c | ||
| 024 | 7 | |a 10.1023/A:1005742504867 |2 doi | |
| 035 | |a (DE-627)1785612085 | ||
| 035 | |a (DE-599)KXP1785612085 | ||
| 040 | |a DE-627 |b ger |c DE-627 |e rda | ||
| 041 | |a eng | ||
| 084 | |a 1 |2 ssgn | ||
| 100 | 1 | |a Sirgy, M. Joseph |e VerfasserIn |4 aut | |
| 245 | 1 | 0 | |a Social Responsibility and the Marketing Educator: A Discussion Document |
| 264 | 1 | |c 1999 | |
| 336 | |a Text |b txt |2 rdacontent | ||
| 337 | |a Computermedien |b c |2 rdamedia | ||
| 338 | |a Online-Ressource |b cr |2 rdacarrier | ||
| 520 | |a This paper reports an attempt to develop a code of ethics for marketing educators at colleges and universities throughout the world. The paper describes the process of development and the outcome. The code of ethics details social responsibilities of marketing educators in relation to certain publics and actions. Social responsibilities related to certain publics include ethical prescriptions such as treating others with respect and dignity, upholding justice, providing information to others about matters that may significantly affect their well being, providing access to needed and affordable resources, protecting the privacy of others, allowing the expression of a grievance and providing a mechanism for redress, providing fair credit, and ensuring safety. Social responsibilities related to certain actions include avoiding conflict of interest; conducting ourselves with the highest standards of intellectual honesty, professionalism, and objectivity; adhering to all policies of our academic institutions and challenging unjust or ineffective policies; mentoring our junior colleagues and students; being selfless in contributing to the marketing discipline and society at large, and defending the principles of academic freedom. | ||
| 650 | 4 | |a High Standard | |
| 650 | 4 | |a Defend | |
| 650 | 4 | |a Social Responsibility | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Economic Growth | |
| 773 | 0 | 8 | |i Enthalten in |t Journal of business ethics |d Dordrecht [u.a.] : Springer Science + Business Media B.V, 1982 |g 19(1999), 2, Seite 193-206 |h Online-Ressource |w (DE-627)270937129 |w (DE-600)1478688-6 |w (DE-576)121465284 |x 1573-0697 |7 nnns |
| 773 | 1 | 8 | |g volume:19 |g year:1999 |g number:2 |g pages:193-206 |
| 856 | |3 Volltext |u http://www.jstor.org/stable/25074088 |x JSTOR | ||
| 856 | 4 | 0 | |u https://doi.org/10.1023/A:1005742504867 |x Resolving-System |z lizenzpflichtig |3 Volltext |
| 935 | |a mteo | ||
| 936 | u | w | |d 19 |j 1999 |e 2 |h 193-206 |
| 951 | |a AR | ||
| ELC | |a 1 | ||
| ITA | |a 1 |t 1 | ||
| LOK | |0 000 xxxxxcx a22 zn 4500 | ||
| LOK | |0 001 4033670955 | ||
| LOK | |0 003 DE-627 | ||
| LOK | |0 004 1785612085 | ||
| LOK | |0 005 20220112043525 | ||
| LOK | |0 008 220112||||||||||||||||ger||||||| | ||
| LOK | |0 035 |a (DE-Tue135)IxTheo#2021-12-31#42D2CF0ACEA2C8D49B009294A832AA26B8237777 | ||
| LOK | |0 040 |a DE-Tue135 |c DE-627 |d DE-Tue135 | ||
| LOK | |0 092 |o n | ||
| LOK | |0 852 |a DE-Tue135 | ||
| LOK | |0 852 1 |9 00 | ||
| LOK | |0 866 |x JSTOR#http://www.jstor.org/stable/25074088 | ||
| LOK | |0 935 |a ixzs |a ixrk |a zota | ||
| ORI | |a SA-MARC-ixtheoa001.raw | ||
| STA | 0 | 0 | |a Marketing |
| STB | 0 | 0 | |a Marketing,Mercatique,Mercatique,Marketing |
| STC | 0 | 0 | |a Marketing |
| STD | 0 | 0 | |a Marketing |
| STE | 0 | 0 | |a 巿场营销,营销,巿场营销 |
| STF | 0 | 0 | |a 巿場營銷,營銷,巿場行銷 |
| STG | 0 | 0 | |a Marketing |
| STH | 0 | 0 | |a Маркетинг |
| STI | 0 | 0 | |a Μάρκετινγκ,Marketing |
| SYE | 0 | 0 | |a Absatzwirtschaft,Konsumgütermarketing,Marketingpolitik,Verbrauchsgütermarketing,Absatzpolitik,Absatzplanung,Verkaufsplanung,Absatzwirtschaft,Konsumgütermarketing,Marketingpolitik,Verbrauchsgut,Verbrauchsgütermarketing,Absatzpolitik,Absatzplanung,Verkaufsplanung |