The relationship between culture and perception of ethical problems in international Marketing

This research study sought to identify whether there is a relationship between ethical perceptions and culture. An examination of the cultural variables suggests that there is a relationship between two of Hofstede's cultural dimensions (i.e., Uncertainty Avoidance and Individualism) and ethica...

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Bibliographic Details
Main Author: Armstrong, Robert W. (Author)
Format: Electronic Article
Language:English
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Published: Springer 1996
In: Journal of business ethics
Year: 1996, Volume: 15, Issue: 11, Pages: 1199-1208
Further subjects:B General Theory
B Hunt
B Research Study
B Posit
B Economic Growth
Online Access: Volltext (JSTOR)
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