The relationship between culture and perception of ethical problems in international Marketing
This research study sought to identify whether there is a relationship between ethical perceptions and culture. An examination of the cultural variables suggests that there is a relationship between two of Hofstede's cultural dimensions (i.e., Uncertainty Avoidance and Individualism) and ethica...
| Main Author: | |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer
1996
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| In: |
Journal of business ethics
Year: 1996, Volume: 15, Issue: 11, Pages: 1199-1208 |
| Further subjects: | B
General Theory
B Hunt B Research Study B Posit B Economic Growth |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |