Ethics of business students: Some marketing perspectives

This study explores the reactions of 412 business students to a range of ethical marketing dilemmas. Reviewing some of the comparable Australian and U.S. research in the field, the study examines the ethical judgements for potential demographic differences. The findings suggest that a majority of st...

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Bibliographic Details
Main Author: Lane, J. C. (Author)
Format: Electronic Article
Language:English
Check availability: HBZ Gateway
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Published: Springer Science + Business Media B. V 1995
In: Journal of business ethics
Year: 1995, Volume: 14, Issue: 7, Pages: 571-580
Further subjects:B Public Policy
B Social Impact
B Policy Making
B Economic Growth
B Marketing
Online Access: Volltext (JSTOR)
Volltext (lizenzpflichtig)

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