Consumer ethical beliefs and personality traits: An exploratory analysis

The present study examines the relationships between consumers' ethical beliefs and personality traits. Based on a survey of 295 undergraduate business students, the authors found that individuals with high needs for autonomy, innovation, and aggression, as well as individuals with a high prope...

Full description

Saved in:  
Bibliographic Details
Authors: Rallapalli, Kumar C. (Author) ; Vitell, Scott J. (Author) ; Wiebe, Frank A. (Author) ; Barnes, James H. (Author)
Format: Electronic Article
Language:English
Check availability: HBZ Gateway
Journals Online & Print:
Drawer...
Fernleihe:Fernleihe für die Fachinformationsdienste
Published: Springer 1994
In: Journal of business ethics
Year: 1994, Volume: 13, Issue: 7, Pages: 487-495
Further subjects:B Personality Trait
B Exploratory Analysis
B Social Desirability
B Coping Style
B Economic Growth
Online Access: Volltext (JSTOR)
Volltext (lizenzpflichtig)
Description
Summary:The present study examines the relationships between consumers' ethical beliefs and personality traits. Based on a survey of 295 undergraduate business students, the authors found that individuals with high needs for autonomy, innovation, and aggression, as well as individuals with a high propensity for taking risks tend to have “less ethical” beliefs concerning possible consumer actions. Individuals with a high need for social desirability and individuals with a strong problem solving coping style tend to have “more ethical” beliefs concerning possible consumer actions. The needs for achievement, affiliation, complexity and an emotion solving coping style were not significantly correlated with consumer ethical beliefs.
ISSN:1573-0697
Contains:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1007/BF00881294