Consumer ethics: An investigation of the ethical beliefs of elderly consumers
Business and especially marketing ethics have come to the forefront in recent years. While consumers have been surveyed regarding their perceptions of ethical business and marketing practices, research has been minimal with regard to their perceptions of ethical consumer practices. In addition, few...
Authors: | ; ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Springer
1991
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In: |
Journal of business ethics
Year: 1991, Volume: 10, Issue: 5, Pages: 365-375 |
Further subjects: | B
Consumer Ethic
B Ethical Business B Ethical Belief B Economic Growth B Marketing |
Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |