Corporations as persons: Objections to goodpaster's ‘principle of moral projection’

Goodpaster's ‘principle of moral projection’ is intended to support a program of corporate moral improvement based on an analogy between persons and corporations. In this paper I try to show that the analogy breaks down at a crucial point — namely at the search for amotive for moral improvement...

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Bibliographic Details
Main Author: Ranken, Nani L. (Author)
Format: Electronic Article
Language:English
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Published: Springer Science + Business Media B. V 1987
In: Journal of business ethics
Year: 1987, Volume: 6, Issue: 8, Pages: 633-637
Further subjects:B Moral Improvement
B Crucial Question
B Crucial Point
B Moral Projection
B Economic Growth
Online Access: Volltext (JSTOR)
Volltext (lizenzpflichtig)

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520 |a Goodpaster's ‘principle of moral projection’ is intended to support a program of corporate moral improvement based on an analogy between persons and corporations. In this paper I try to show that the analogy breaks down at a crucial point — namely at the search for amotive for moral improvement. Further, the analogy may foster a tendency to suppose that corporations, like persons, have intrinsic value. I conclude that the analogy does more harm than good for the following reasons: (a) it distracts from the crucial question, which is, how can we motivate people to shape the institutions in which they work into morally better ones? and (b) it may reinforce a morally dangerous tendency to serve corporations for their own sakes. 
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