Bulemia and anorexia in an advertising context

This paper reports on a survey of college students which was designed to provide insights into associations of advertising with the eating disorders of anorexia nervosa and bulemia. The study involved measuring self image and ideal self image and relating these measures to the incidence of the eatin...

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Bibliographic Details
Main Author: Peterson, Robin T. (Author)
Format: Electronic Article
Language:English
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Published: Springer 1987
In: Journal of business ethics
Year: 1987, Volume: 6, Issue: 6, Pages: 495-504
Further subjects:B College Student
B Advertising Context
B Eating Disorder
B Anorexia Nervosa
B Economic Growth
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