Social ethics and the emergence of advertising in China: Perceptions from within the great wall
While interest in doing business continues to rise steadily, information concerning the evolving social ethics of Chinese managers is sparse. This study reports the findings obtained from intensive interviews with thirty-nine Chinese advertising executives. In general, there appears to be developing...
| Authors: | ; ; |
|---|---|
| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer
1984
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| In: |
Journal of business ethics
Year: 1984, Volume: 3, Issue: 2, Pages: 91-94 |
| Further subjects: | B
Chinese Product
B Chinese Manager B Governmental Control B Business Ethic B Social Ethic |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |