Communicating the sacred: varieties of religious marketing

"The book explores marketing as a genuine component of religious traditions. It investigates the theme across a large historic and geographical area, as well as a variety of expressions, ranging from 3rd BCE Maya stucco friezes, early Christian writings, and 9th CE Cambodian inscriptions, right...

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Bibliographic Details
Contributors: Hubina, Milos (Editor) ; Chan, Francis S. M. (Editor)
Format: Print Book
Language:English
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Check availability: HBZ Gateway
WorldCat: WorldCat
Interlibrary Loan:Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany)
Published: New York Bern Berlin Brussels Vienna Oxford Warsaw Peter Lang [2022]
In:Year: 2022
Volumes / Articles:Show volumes/articles.
Standardized Subjects / Keyword chains:B Religion / Communication / Media / Propaganda / Public relations / History
B Religion / Marketing / History
IxTheo Classification:AD Sociology of religion; religious policy
TA History
ZG Media studies; Digital media; Communication studies
Further subjects:B Collection of essays
B Persuasion (Psychology)
B Church marketing
B Religion Economic aspects
Online Access: Inhaltstext (Publisher)
Table of Contents (Publisher)
Blurb
Unbekannt (Publisher)
Parallel Edition:Electronic
Electronic
Search Result 1
Hubina, Milos (Author) ; Chan, Francis S. M. 1966- (Author)
Peter Lang 2022
Electronic Book 1786554577
Search Result 2
Peter Lang Inc., International Academic Publishers 2022
Electronic Book 1802145303
Volltext (doi)
Volltext (lizenzpflichtig)
Search Result 3
Chan, Francis S. M. (Author)
Peter Lang Publishing, Incorporated 2022
Electronic Book 1800547587
Volltext (lizenzpflichtig)