Christian and secular values for sale: the religious apostasy of celebrity and Disney's "Hannah Montana" star Miley Cyrus
Religious apostasy is a complex phenomenon that becomes even more obscure when it involves public figures in the media industry with economic interests at stake. A paradigmatic case is that of American singer Miley Cyrus, who went from being a famous religious role model for conservative American ev...
Authors: | ; ; ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
[publisher not identified]
[2017]
|
In: |
Acta theologica
Year: 2017, Volume: 37, Issue: 1, Pages: 97-119 |
Standardized Subjects / Keyword chains: | B
Cyrus, Miley 1992-
/ Apostasy
/ Evangelical movement
/ Value theory
|
IxTheo Classification: | CD Christianity and Culture CH Christianity and Society KBQ North America KDG Free church |
Online Access: |
Volltext (kostenfrei) Volltext (lizenzpflichtig) |
Parallel Edition: | Electronic
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520 | |a Religious apostasy is a complex phenomenon that becomes even more obscure when it involves public figures in the media industry with economic interests at stake. A paradigmatic case is that of American singer Miley Cyrus, who went from being a famous religious role model for conservative American evangelical Christians to becoming a secular and liberal celebrity, playing in highly sexualized live shows and videos. Drawing on a complementary use of sociological, economic and language theories of value, this paper explores Cyrus' religious apostasy as a transformation from a Christian commodity to a secular one. Our study shows that, while for the industry, be it Christian or secular, Cyrus' sociological and language values are always subsidiary to her economic value as a commodity, for Christian consumers, her economic value depends on her social and language values. | ||
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