Corporate Hinduism: An argument for attention to sites of authority in a nascent field of research1
This article takes stock of existing scholarly literature on corporate Hinduism and charts a course for future studies of the same. So far, this literature has focused on business gurus who deploy Hindu texts and ideas in order to justify, organize, and lend meaning to business practices centered ar...
| Main Author: | |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Wiley-Blackwell
[2021]
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| In: |
Religion compass
Year: 2021, Volume: 15, Issue: 2, Pages: 1-9 |
| Standardized Subjects / Keyword chains: | B
Organization
/ Corporations
/ Enterprise
/ Hinduism
/ Religious change
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| IxTheo Classification: | AD Sociology of religion; religious policy AG Religious life; material religion BK Hinduism, Jainism, Sikhism |
| Online Access: |
Volltext (Verlag) Volltext (doi) |
| Summary: | This article takes stock of existing scholarly literature on corporate Hinduism and charts a course for future studies of the same. So far, this literature has focused on business gurus who deploy Hindu texts and ideas in order to justify, organize, and lend meaning to business practices centered around knowledge work in the corporate sector both in India and globally. I argue that further scholarship should pay closer attention to the sites and institutions whereby these gurus gain their authority as well as their platform. These now include business schools, research centers, and corporations. Such a focus reveals that corporate spaces are increasingly becoming loci of authority for the production of new forms of religion. |
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| ISSN: | 1749-8171 |
| Contains: | Enthalten in: Religion compass
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| Persistent identifiers: | DOI: 10.1111/rec3.12387 |