"Our marketing is our goodness": earnest marketing in dissenting organizations
| Authors: | ; |
|---|---|
| 格式: | 电子 文件 |
| 语言: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | |
| Interlibrary Loan: | Interlibrary Loan for the Fachinformationsdienste (Specialized Information Services in Germany) |
| 出版: |
2020
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| In: |
Journal of business ethics
Year: 2020, 卷: 164, 发布: 4, Pages: 731-744 |
| Further subjects: | B
Ethnography
B Dissenting organizations B 巿场营销 B Aufsatz in Zeitschrift |
| 在线阅读: |
Volltext (lizenzpflichtig) Volltext (lizenzpflichtig) |
| ISSN: | 1573-0697 |
|---|---|
| Contains: | Enthalten in: Journal of business ethics
|
| Persistent identifiers: | DOI: 10.1007/s10551-019-04396-1 |