The 2006 Winter Olympics and the Shroud of Turin: A Confluence of Town, Vestment and Media

This study explores the use of a sacred icon - the Shroud of Turin - as a communicative symbol in public relations campaigning by the city of Torino, the Shroud of Turin Diocesan Commission, the Museum Della Sindone and 2006 Winter Olympics' exclusive global television broadcaster NBC and its U...

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Bibliographic Details
Main Author: Tilson, Donn James (Author)
Format: Electronic Article
Language:English
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Published: Equinox [2009]
In: Fieldwork in religion
Year: 2009, Volume: 4, Issue: 2, Pages: 123-149
Further subjects:B religion communication
B Public relations
B Pilgrimage
B spiritual tourism
B Relics
Online Access: Volltext (Resolving-System)
Volltext (doi)