Marketing as an Enabler for Churches to Fulfill their Social Responsibility
Marketing plays a vital role in enabling churches to fulfilltheir social responsibility among their congregants. The mission and objective of any organisationshould be feasible, motivating, and distinctive. While outlining responsibilities and social roles, this study recognisesthat the unconvention...
Authors: | ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
CEEOL
[2020]
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In: |
Journal for the study of religions and ideologies
Year: 2020, Volume: 19, Issue: 55, Pages: 3-19 |
Standardized Subjects / Keyword chains: | B
KwaZulu-Natal
/ Pentecostal churches
/ Church
/ Charity organization
/ Marketing
|
IxTheo Classification: | KBN Sub-Saharan Africa KDG Free church ZA Social sciences |
Further subjects: | B
Social Responsibility
B non-profit organisation B Philosophy B Business B Marketing |
Online Access: |
Volltext (kostenfrei) |