Digital leadership, Twitter and Pope Francis

The Internet reproduces and strengthens our model of social dialog. Just as in the physical world, the online public conversation and, above all, the ideological debate, requires leaders who can be a point of reference to either foster values or contradict them. The concept of leadership has drawn t...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:  
Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Narbona, Juan (Συγγραφέας)
Τύπος μέσου: Ηλεκτρονική πηγή Άρθρο
Γλώσσα:Αγγλικά
Έλεγχος διαθεσιμότητας: HBZ Gateway
Journals Online & Print:
Φόρτωση...
Fernleihe:Fernleihe für die Fachinformationsdienste
Έκδοση: Taylor & Francis [2016]
Στο/Στη: Church, Communication and Culture
Έτος: 2016, Τόμος: 1, Τεύχος: 1, Σελίδες: 90-109
Σημειογραφίες IxTheo:CD Χριστιανισμός και Πολιτισμός
KAJ Εκκλησιαστική Ιστορία 1914-, Σύγχρονη Εποχή
RH Κήρυγμα Ευαγγελίου, Χριστιανικά Μέσα
ΖΒ Κοινωνιολογία
Άλλες λέξεις-κλειδιά:B Pope Francis
B Digital leadership
B Twitter (πλατφόρμα λογισμικού)
B transcendent leadership
Διαθέσιμο Online: Volltext (kostenfrei)
Περιγραφή
Σύνοψη:The Internet reproduces and strengthens our model of social dialog. Just as in the physical world, the online public conversation and, above all, the ideological debate, requires leaders who can be a point of reference to either foster values or contradict them. The concept of leadership has drawn the attention of several studies concerning communication management. Leaders are neither all equal nor do they exercise leadership by means of the same tools. This article studies both the concept of digital leadership as a guide for online conversation and the use that microblogs, such as Twitter, can provide for this purpose. Among several public figures using Twitter, we have focused our study on the @Pontifex account to have an insight into the type of leadership exercised by the Holy Father and the impact of his teaching. The analysis shows that the Pope uses Twitter for catechetical purposes and that he is aware that his message can reach a large audience. Moreover, although interaction between the Pope and his followers on this platform is a fact already known, we have further found that some messages arouse followers' interest more than others do.
ISSN:2375-3242
Περιλαμβάνει:Enthalten in: Church, Communication and Culture
Persistent identifiers:DOI: 10.1080/23753234.2016.1181307