KONY 2012: Branding the Enemy - Activism Imagery in the Age of Social Media and the Political Brand
The KONY 2012 campaign, released by Invisible Children in early March 2012, is a carefully strategized program of destruction through promotion (aimed at destroying Joseph Kony's image while making him famous). It is composed of a series of branded visual identity images, logos, text, and video...
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Routledge, Taylor and Francis Group
[2016]
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| In: |
Journal of media and religion
Year: 2016, Volume: 15, Issue: 1, Pages: 43-59 |
| Standardized Subjects / Keyword chains: | B
Kony 2012 (Campaign)
/ Political campaign
/ Visual media
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| Online Access: |
Volltext (Verlag) |